Experts in custom jewellery design and remodelling !

Find Your Local Custom Design Jeweller!

Back Story

Williams The Jewellers is a family owned and operated business, located in The Junction, Newcastle, NSW with over 30 years of customer experience. This jewellery retailer is highly regarded and recognised for their manufacturing capability and proficiency particularly as wedding jewellery specialists.

The team at Williams The Jewellers pride themselves in providing transparency, trust and the very best service to all their customers.

With over three decades of dependable trade and steeped in superior craftsmanship, customers can have peace of mind they are doing business with the best.

Wedding Jewellery Specialists

Williams The Jewellers have a team of talented and passionate jewellers who strive for perfection in all they do, specialising in a broad range of jewellery including manufacturing, restyling and repairing quality pieces on site.

A significant proportion of the jewellery sold is designed and manufactured on site.  Should a customer wish to commission a customised piece, Williams The Jewellers will assist in creating a unique piece of jewellery to suit their clients’ style and budget.

“The relationship with our customer throughout the process is hugely important, we provide a one on one design appointment and all manufacturing is performed on site.”

Williams The Jewellers are renowned and awarded for their creative ability to design and manufacture stunning, exceptional and unique pieces of jewellery. The team are specialists in guiding their clients through the design process by way of drawings, wax models and CAD to ensure the final product surpasses expectations.

Williams The Jewellers specialise in the following areas:

  • working with platinum;
  • creating handmade pieces;
  • utilising pink colour diamonds in their creations; and
  • crafting unique designer pieces

Click here to view Williams The Jewellers’ Gallery of Custom Made Jewellery


Williams The Jewellers has partnered with the Australian Bridal Industry Awards (ABIA) for nearly two decades and have won the accolade for excellence in the wedding ring category 16 times since the year 2000. The team achieved the prestigious Australian Jeweller of the Year Award in 2017 for design and manufacturing success with ‘Jewellery Rings’, and with this level of recognition over the years, the business became inducted in to the Jewellers Hall of Fame in 2010.

Antwerp Diamond Broker

Williams The Jewellers are incredibly proud to be a certified Antwerp Diamond Broker and Professional Diamond Grader. Antwerp, Belgium, is the diamond capital of the world where 80% of the world’s diamonds are traded. Williams The Jewellers travel to Antwerp to act as a “personal broker” and buy diamonds with significant savings on retail prices.

Because of the enormous choice of top-quality diamonds available in Antwerp, they will locate the perfect diamond in the exact size, shape, quality, and price that meets the customer’s budget and needs.

Williams The Jewellers can arrange for each Antwerp diamond to be laser engraved with their exclusive ADB logo and a security number for customer protection. A secure database is maintained detailing the diamonds 4 C’s (Cut, Color, Clarity and Carat), giving complete peace of mind that each purchase is of the very best quality.

Remakes, Repairs and Remodelling

Williams The Jewellers offers a full range of professional jewellery repair services that make it easy to once again experience the pleasure of wearing previously damaged or broken jewellery. Repairs to antique jewellery is a specialty.

The repair service is competitively priced whilst maintaining the utmost quality of craftsmanship. Prospective clients are welcome to visit their showroom to receive an obligation free quote.

Williams The Jewellers are Platinum members of the Jewellers Association of Australia (JAA). There are benefits in using a JAA Member for all jewellery needs, but the most valuable is peace of mind and comfort that Williams The Jewellers has agreed to a Code of Ethics in regard to quality, workmanship and customer service.

Other Services

Williams The Jewellers offers a range of on-site services including:

  • Jewellery Restorations
  • Jewellery Repair
  • Jewellery Cleaning and Polishing
  • Jewellery Alterations
  • Pearl and Bead Restringing
  • Rhodium Plating
  • Jewellery Engraving
  • Insurance Quotations and Valuations
  • Watch Repairs


Explore Williams The Jewellers at your leisure.

Williams The Jewellers is a qualified member of Custom Design Jewellers Australia™, with the experience, skills and expertise to design and manufacture precious jewellery pieces for their wide range of clientele.

For more info on custom design jewellery, click here.


“The BEST service and genuine interest…from the moment Michael had the engagement ring designed and then made, through to re-designing my mother’s wedding band for me (bride), the staff were fantastic and the quality of the work still blows my mind! I receive so many compliments on both of my rings. I always hoped for something unique and this is exactly what we have… the groom’s wedding band is also from Williams and it is just perfect. Such quality! How lucky we are.”
Jane & Michael

“Just a little something to thank you for your patience and professionalism in designing and making our engagement ring. The ring turned out exactly how we had dreamt, and we get so many wonderful comments about it. We would definitely recommend you to anyone looking for that something special.”
Thanks again,
Liz & Ben Chandler

“To my favourite shop in the whole world. Thank you for helping create such wonderful wedding pieces for us to wear for eternity. “
All our love
Mr & Mrs Geelan

“Thank you so much for your work on our wedding rings to help make our day so special. You work exceeded our expectations and we can’t thank you enough.”
Thanks again,
Jenn & Mark Jefferson

“We absolutely love the personal touch of Williams The Jewellers. Every time we come in, they are awesome and we leave with a big smile. They worked closely with Andrew to make sure my engagement ring was amazing and exactly as he planned. They have worked with both of us to create the perfect wedding bands (which we were surprised to find were within our budget!!) and jewellery for our wedding party. I have recommended Williams The Jewellers to many people (especially people planning to propose or organising their wedding) because they have always offered service and quality we haven’t seen anywhere else.”
Kate Southwell

“What I love about Williams The Jewellers is their originality. The products are flawless, and you can see the amazing craftsmanship that they have to offer all customers. I can’t imagine being disappointed by this jeweller! Especially when they can work within your budget and style. To have an opportunity to have a handcrafted set of wedding bands would be a dream!!”
Amanda Hunt

Read more testimonials here.

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